Journal of marketing analytics : JMA
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| Previous Title: | Journal of database marketing & customer strategy management Journal of targeting, measurement and analysis for marketing |
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| Format: | eJournal |
| Language: | English |
| Published: | Houndmills : Palgrave Macmillan, 2013- |
| Subjects: | |
| Online Access: | Volltext Volltext |
| Published: | 1.2013 - |
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| Item Description: | Gesehen am 07. März 2019 |
| Physical Description: | Online-Ressource |
| ISSN: | 20503326 20503318 17412447 14791862 |
