Journal of marketing analytics : JMA
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| Previous Title: | Journal of database marketing & customer strategy management Journal of targeting, measurement and analysis for marketing |
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| Format: | eJournal |
| Language: | English |
| Published: | Houndmills : Palgrave Macmillan, 2013- |
| Subjects: | |
| Online Access: | Volltext Volltext |
| Library |
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| Institute for Contemporary History (Munich) |
| Journal Holdings |
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| 1.2013 - |
| 8.2020,1 - |
| Internet |
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| Volltext |
| Volltext |
